{"id":105777,"date":"2023-09-21T10:41:47","date_gmt":"2023-09-21T07:41:47","guid":{"rendered":"https:\/\/icapcrif.com\/?page_id=105777"},"modified":"2023-10-18T15:39:24","modified_gmt":"2023-10-18T12:39:24","slug":"wib2023-plaiti","status":"publish","type":"page","link":"https:\/\/icapcrif.com\/en\/wib2023-plaiti\/","title":{"rendered":"WiB2023-Plaiti"},"content":{"rendered":"

\"\"<\/p>\n

Lena Plaiti<\/strong>
\nCommunications Director
\nPAPASTRATOS<\/p>\n

 <\/p>\n

\u0397 \u039b\u03ad\u03bd\u03b1 \u03a0\u03bb\u03b1\u0390\u03c4\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03bf\u03bb\u03cc\u03b3\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03ad\u03c7\u03b5\u03b9 \u03b5\u03c1\u03b3\u03b1\u03c3\u03c4\u03b5\u03af \u03c9\u03c2 \u03c5\u03c8\u03b7\u03bb\u03cc\u03b2\u03b1\u03b8\u03bc\u03bf \u03c3\u03c4\u03ad\u03bb\u03b5\u03c7\u03bf\u03c2 \u03c3\u03b5 \u03c0\u03bf\u03bb\u03c5\u03b5\u03b8\u03bd\u03b9\u03ba\u03bf\u03cd\u03c2 \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03c3\u03bc\u03bf\u03cd\u03c2, \u03c4\u03cc\u03c3\u03bf \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1 \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 \u03c3\u03c4\u03bf \u03b5\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03cc, \u03b1\u03c0\u03cc \u03c4\u03bf 2006 \u03bc\u03ad\u03c7\u03c1\u03b9 \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1. \u03a7\u03ac\u03c1\u03b7 \u03c3\u03c4\u03b7 \u03bc\u03b1\u03ba\u03c1\u03cc\u03c7\u03c1\u03bf\u03bd\u03b7 \u03b4\u03b9\u03b5\u03b8\u03bd\u03ae \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03c4\u03b7\u03c2 \u03c4\u03cc\u03c3\u03bf \u03c3\u03c4\u03b7\u03bd \u03b5\u03c4\u03b1\u03b9\u03c1\u03b9\u03ba\u03ae \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03ae \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03ae \u03b3\u03bd\u03ce\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c7\u03ac\u03c1\u03b1\u03be\u03b7\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2, \u03c4\u03bf\u03c5 \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03bf\u03cd \u03b5\u03ba\u03c3\u03c4\u03c1\u03b1\u03c4\u03b5\u03b9\u03ce\u03bd (campaign management), \u03c3\u03c4\u03b7 \u03b4\u03ad\u03c3\u03bc\u03b5\u03c5\u03c3\u03b7 \u03b5\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ce\u03bd \u03ba\u03b1\u03b9 \u03b5\u03bd\u03b4\u03bf\u03b5\u03c4\u03b1\u03b9\u03c1\u03b9\u03ba\u03ce\u03bd \u03ba\u03bf\u03b9\u03bd\u03ce\u03bd (stakeholder engagement), \u03c3\u03c4\u03b7 \u03b4\u03b9\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7 \u03c4\u03c9\u03bd media \u03ba\u03b1\u03b9 \u03c4\u03c9\u03bd \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ce\u03bd \u2013 \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ce\u03bd \u03bc\u03ad\u03c3\u03c9\u03bd \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b1\u03bd\u03c4\u03b9\u03bc\u03b5\u03c4\u03ce\u03c0\u03b9\u03c3\u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03c3\u03b9\u03b1\u03ba\u03ce\u03bd \u03ba\u03c1\u03af\u03c3\u03b5\u03c9\u03bd \u03c3\u03b5 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03ba\u03bb\u03ac\u03b4\u03bf\u03c5\u03c2. \u03a0\u03b1\u03c1\u03ac\u03bb\u03bb\u03b7\u03bb\u03b1, \u03b7 \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae\u03c2 \u03c4\u03b7\u03c2 \u03b4\u03b9\u03b1\u03b4\u03c1\u03bf\u03bc\u03ae \u03c3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae \u03c4\u03bf\u03c0\u03bf\u03b8\u03ad\u03c4\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03b7\u03c2 \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7\u03c2 \u03c3\u03c4\u03bf\u03bd \u03c0\u03c5\u03c1\u03ae\u03bd\u03b1 \u03c4\u03b7\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae\u03c2 \u03b5\u03bd\u03cc\u03c2 \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03c3\u03bc\u03bf\u03cd, \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03c3\u03cd\u03bd\u03b4\u03b5\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03ac\u03c4\u03c9\u03bd \u03c4\u03b7\u03c2 \u03bc\u03b5 \u03b5\u03ba\u03b5\u03af\u03bd\u03b1 \u03bc\u03af\u03b1\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7\u03c2.<\/p>\n

 <\/p>\n

\u0397 \u039b\u03ad\u03bd\u03b1 \u03a0\u03bb\u03b1\u0390\u03c4\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u0393\u03b5\u03bd\u03b9\u03ba\u03ae \u0394\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c4\u03c1\u03b9\u03b1 \u03c4\u03b7\u03c2 \u03a0\u03b1\u03c0\u03b1\u03c3\u03c4\u03c1\u03ac\u03c4\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03bc\u03ad\u03bb\u03bf\u03c2 \u03c4\u03b7\u03c2 \u03bf\u03bc\u03ac\u03b4\u03b1\u03c2 \u03b4\u03b9\u03bf\u03af\u03ba\u03b7\u03c3\u03b7\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2. \u0395\u03bd\u03c4\u03ac\u03c7\u03b8\u03b7\u03ba\u03b5 \u03c3\u03b5 \u03b1\u03c5\u03c4\u03ae\u03bd \u03c4\u03bf\u03bd \u039c\u03ac\u03b9\u03bf \u03c4\u03bf\u03c5 2021, \u03bc\u03b5 \u03c3\u03c4\u03cc\u03c7\u03bf \u03bd\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03bf\u03bc\u03ac\u03b4\u03b1 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2 \u03c3\u03c4\u03bf \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf \u03c4\u03bf\u03c5 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b9\u03ba\u03bf\u03cd \u03bc\u03b5\u03c4\u03b1\u03c3\u03c7\u03b7\u03bc\u03b1\u03c4\u03b9\u03c3\u03bc\u03bf\u03cd \u03c4\u03b7\u03c2, \u03ad\u03c7\u03bf\u03bd\u03c4\u03b1\u03c2 \u03b1\u03bd\u03b1\u03bb\u03ac\u03b2\u03b5\u03b9 \u03b1\u03bd\u03c4\u03af\u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03c2 \u03b8\u03ad\u03c3\u03b5\u03b9\u03c2 \u03b5\u03c5\u03b8\u03cd\u03bd\u03b7\u03c2 \u03b3\u03b9\u03b1 \u03c0\u03bf\u03bb\u03bb\u03ac \u03c7\u03c1\u03cc\u03bd\u03b9\u03b1 \u03c3\u03c4\u03bf\u03bd \u03b1\u03c3\u03c6\u03b1\u03bb\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc \u03cc\u03bc\u03b9\u03bb\u03bf \u0391\u03a7\u0391, \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b7 \u0393\u03b1\u03bb\u03bb\u03af\u03b1. \u0395\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03cc\u03c6\u03bf\u03b9\u03c4\u03b7 \u03c4\u03bf\u03c5 \u03a0\u03b1\u03bd\u03b5\u03c0\u03b9\u03c3\u03c4\u03b7\u03bc\u03af\u03bf\u03c5 \u03c4\u03b7\u03c2 \u03a3\u03bf\u03c1\u03b2\u03cc\u03bd\u03bd\u03b7\u03c2 (Sorbonne \u2013 Paris IV) \u03ba\u03b1\u03b9 \u03ba\u03ac\u03c4\u03bf\u03c7\u03bf\u03c2 3 \u03bc\u03b5\u03c4\u03b1\u03c0\u03c4\u03c5\u03c7\u03b9\u03b1\u03ba\u03ce\u03bd \u03c4\u03af\u03c4\u03bb\u03c9\u03bd \u03c3\u03c0\u03bf\u03c5\u03b4\u03ce\u03bd \u03c3\u03c4\u03b7 \u03b4\u03b9\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7 \u03b1\u03bd\u03b8\u03c1\u03ce\u03c0\u03b9\u03bd\u03c9\u03bd \u03c0\u03cc\u03c1\u03c9\u03bd (ALBA Graduate Business School), \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ce\u03bd \u03bc\u03ad\u03c3\u03c9\u03bd (Digital Marketing Institute) \u03ba\u03b1\u03b9 \u0393\u03bb\u03c9\u03c3\u03c3\u03bf\u03bb\u03bf\u03b3\u03af\u03b1\u03c2 (Sorbonne \u2013 Paris IV).<\/p>\n

 <\/p>\n

\u03a0\u03ac\u03bd\u03c9 \u03b1\u03c0\u2019 \u03cc\u03bb\u03b1, \u03b7 \u039b\u03ad\u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03bc\u03b7\u03c4\u03ad\u03c1\u03b1 \u03c4\u03bf\u03c5 \u03bc\u03b9\u03ba\u03c1\u03bf\u03cd \u0391\u03bd\u03b4\u03c1\u03ad\u03b1, \u03b7 \u03c3\u03cd\u03bd\u03c4\u03c1\u03bf\u03c6\u03bf\u03c2 \u03c4\u03bf\u03c5 \u03a6\u03ce\u03c4\u03b7 \u03ba\u03b1\u03b9 \u03b7 \u03c6\u03af\u03bb\u03b7 \u03bc\u03af\u03b1\u03c2 \u03bc\u03b9\u03ba\u03c1\u03ae\u03c2 \u03bf\u03bc\u03ac\u03b4\u03b1\u03c2 \u03c6\u03c9\u03c4\u03b5\u03b9\u03bd\u03ce\u03bd \u03b1\u03bd\u03b8\u03c1\u03ce\u03c0\u03c9\u03bd. \u0391\u03b3\u03b1\u03c0\u03ac \u03c4\u03b7 \u03b3\u03bd\u03ae\u03c3\u03b9\u03b1 \u03b1\u03bd\u03b8\u03c1\u03ce\u03c0\u03b9\u03bd\u03b7 \u03c3\u03cd\u03bd\u03b4\u03b5\u03c3\u03b7, \u03c0\u03b9\u03c3\u03c4\u03b5\u03cd\u03b5\u03b9 \u03c3\u03c4\u03b7 \u03b4\u03cd\u03bd\u03b1\u03bc\u03b7 \u03c4\u03b7\u03c2 \u03b3\u03bd\u03ce\u03c3\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03b1\u03bd\u03b1\u03b6\u03b7\u03c4\u03ac \u03c3\u03c5\u03bd\u03b5\u03c7\u03ce\u03c2 \u03c4\u03b7\u03bd \u03b1\u03bd\u03b1\u03ba\u03ac\u03bb\u03c5\u03c8\u03b7 \u03bd\u03ad\u03c9\u03bd, \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03ce\u03bd, \u03ba\u03ac\u03c0\u03bf\u03b9\u03b5\u03c2 \u03c6\u03bf\u03c1\u03ad\u03c2 \u03b1\u03bd\u03c4\u03b9\u03ba\u03c1\u03bf\u03c5\u03cc\u03bc\u03b5\u03bd\u03c9\u03bd \u03ba\u03cc\u03c3\u03bc\u03c9\u03bd, \u03c9\u03c2 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03cb\u03c0\u03cc\u03b8\u03b5\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bd\u03bf\u03b5\u03af \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c4\u03bf \u03c0\u03bf\u03bb\u03c5\u03b4\u03b9\u03ac\u03c3\u03c4\u03b1\u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b2\u03ac\u03bb\u03bb\u03bf\u03bd \u03bc\u03ad\u03c3\u03b1 \u03c3\u03c4\u03bf \u03bf\u03c0\u03bf\u03af\u03bf \u03b6\u03bf\u03cd\u03bc\u03b5 \u03ba\u03b1\u03b9 \u03b5\u03be\u03b5\u03bb\u03b9\u03c3\u03c3\u03cc\u03bc\u03b1\u03c3\u03c4\u03b5 \u03cc\u03bb\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03cc\u03bb\u03bf\u03b9 \u03bc\u03b1\u03b6\u03af.<\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Lena Plaiti Communications Director PAPASTRATOS   \u0397 \u039b\u03ad\u03bd\u03b1 \u03a0\u03bb\u03b1\u0390\u03c4\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03bf\u03bb\u03cc\u03b3\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03ad\u03c7\u03b5\u03b9 \u03b5\u03c1\u03b3\u03b1\u03c3\u03c4\u03b5\u03af \u03c9\u03c2 \u03c5\u03c8\u03b7\u03bb\u03cc\u03b2\u03b1\u03b8\u03bc\u03bf \u03c3\u03c4\u03ad\u03bb\u03b5\u03c7\u03bf\u03c2 \u03c3\u03b5 \u03c0\u03bf\u03bb\u03c5\u03b5\u03b8\u03bd\u03b9\u03ba\u03bf\u03cd\u03c2 \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03c3\u03bc\u03bf\u03cd\u03c2, \u03c4\u03cc\u03c3\u03bf \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1 \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 \u03c3\u03c4\u03bf \u03b5\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03cc, \u03b1\u03c0\u03cc \u03c4\u03bf 2006 \u03bc\u03ad\u03c7\u03c1\u03b9 \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1. \u03a7\u03ac\u03c1\u03b7 \u03c3\u03c4\u03b7 \u03bc\u03b1\u03ba\u03c1\u03cc\u03c7\u03c1\u03bf\u03bd\u03b7 \u03b4\u03b9\u03b5\u03b8\u03bd\u03ae \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03c4\u03b7\u03c2 \u03c4\u03cc\u03c3\u03bf \u03c3\u03c4\u03b7\u03bd \u03b5\u03c4\u03b1\u03b9\u03c1\u03b9\u03ba\u03ae \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03ae…<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-105777","page","type-page","status-publish","hentry"],"yoast_head":"\nWiB2023-Plaiti - 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