AUTOMOBILE REPRESENTATIVES - IMPORTERS 2026 - ICAP CRIF
 

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AUTOMOBILE REPRESENTATIVES – IMPORTERS 2026

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The automobile representatives – importers sector continues on a growth trajectory, supported by the stabilisation of the economic environment, the need to renew the ageing vehicle fleet, and the expansion of corporate sales and leasing. Despite the increase in vehicle prices in recent years, demand remains strong, while the shift towards SUVs, hybrid and electric vehicles is raising the average transaction value and boosting revenues from financing programmes.

Electromobility, the expansion of charging infrastructure and the entry of new brands, primarily Chinese, appear to be reshaping the competitive landscape and creating new challenges, particularly for the sector’s larger companies.

TABLE OF CONTENTS

TABLE OF CONTENTS

SUMMARY

Methodology of Sector Studies
Restrictions

1. Introduction – General Characteristics of the Sector
1.1 Introduction
1.2 Historical Overview of the Automotive Market
1.3 Regulatory Framework
2. The Demand for Motor Vehicles
2.1 Factors that Shape Demand
2.2 Composition and Development of the Vehicle Fleet
2.3 Consumer Price Index
2.4 Macroeconomic Environment
Appendix Chapter 2

3. Sector Supply
3.1 Structure and Breakdown of the Sector
3.2 Distribution of Sector Companies
3.3 Motor Vehicle Representation and Import Companies
3.4 Sales of Sector Companies
3.5 Ranking of Companies based on the Average Annual Rate of Change of Sales

4. Sector Risk Analysis
4.1 Creditworthiness Assessment
4.1.1 Creditworthiness Assessment of Assessed Businesses
4.1.2 Change in the Evaluation of Assessed Businesses
4.1.3 Creditworthiness of the Sector: Trade in “Transport Equipment”
4.2 Development of the Sector’s Transaction Behaviour
4.2.1 Transaction Behaviour of Assessed Businesses
4.2.2 Transaction Behaviour of the Sector: Trade in “Transport Equipment”
Appendix Chapter 4

5. Financial Analysis
5.1 Financial Ratios of Sector Companies
-Profitability
-Performance
-Liquidity
-Financial Structure
-Activity
5.2 Consolidated Balance Sheet
5.2.1 Consolidated Balance Sheet Analysis
5.2.2 Structure of the Assets and Liabilities of the Consolidated Balance Sheet into Major Accounts
5.2.3 Share (%) of Major Sector Companies in Total EBITDA
5.3 Benchmarking of Companies’ Financial Ratios against the Sector
5.4 Ranking of Companies based on Selected Accounts
5.5 Ranking of Companies based on Selected Ratios
Appendix Chapter 5

6. The Domestic Motor Vehicle Market
6.1 Foreign Trade in Motor Vehicles
6.1.1 Motor Vehicle Imports – Countries of Origin
6.1.2 Motor Vehicle Exports – Countries of Destination
6.2 Domestic Motor Vehicle Market
6.2.1 Market Size
6.2.2 Electric Vehicles
6.2.3 Market Shares
Appendix Chapter 6

7. Sustainable Development and ESG Actions
7.1 Results of Primary Research on Sustainable Development & ESG in Businesses
7.2 ESG Actions of Sector Companies

8. The International Motor Vehicle Market
8.1 Global Motor Vehicle Market
8.1.1 Production
8.1.2 Registrations
8.2 European Motor Vehicle Market
8.2.1 Production
8.2.2 Registrations
8.2.3 Electric Vehicles
Appendix Chapter 8

9. Sector Strategic Analysis – Prospects
9.1 Analysis of the Competitive Environment
-Threat of New Entrants
-Threat of Substitute Products
-Bargaining Power of Suppliers
-Bargaining Power of Customers
-Competitive Rivalry within the Industry
9.2 SWOT Analysis
9.3 Conclusions – Trends & Prospects
9.4 Proposals to Improve the Competitiveness of Businesses
Appendix I: Economic Overview
Appendix II: Balance Sheets of Sector Companies
Appendix III: List of Sector Studies carried out by the Department of Economic Research, ICAP CRIF S.A.

•Benchmarking of Sector Companies

 

TABLES & GRAPHS

TABLES & GRAPHS

TABLES

Table 2.1 Average Monthly Household Expenditure on the Purchase of a New Car (2012-2025)
Table 2.2 Average Annual Motor Vehicle CPI (2015-2026)
App. Table 2.1 Motor Vehicles in Circulation in Greece (2015-2025 / end of each year)
App. Table 2.2 Motor Vehicles in Circulation in the Prefecture of Attica (2011-2025 / end of each year)
App. Table 2.3 New Motor Vehicles Put into Circulation for the First Time in Greece (2015-2025 / end of each year)
App. Table 2.4 Used Motor Vehicles Put into Circulation for the First Time in Greece (2015-2025 / end of each year)
Table 3.1 Overview of Sector Companies
Table 3.2 Sales of Sector Companies (2021-2025)
Table 3.3 Ranking of Companies by Average Annual Sales Growth Rate (2021-2025)
Table 4.1 Creditworthiness of Assessed Businesses (2026-2025)
Table 4.2 Change in the Evaluation of Assessed Businesses (9M 2026/2025)
Table 4.3 Creditworthiness of the Sector: Trade in “Transport Equipment” (2026*)
Table 4.4 Transaction Behaviour of the Sector: Trade in “Transport Equipment” (2026-2025)
App. Table 4.1 ICAP SCORE Credit Rating Categories
Table 5.1 Profitability Ratios of Sector Companies (2021-2025)
Table 5.2 Return Ratios of Sector Companies (2021-2025)
Table 5.3 Liquidity Ratios of Sector Companies (2021-2025)
Table 5.4 Financial Structure Ratios of Sector Companies (2021-2025)
Table 5.5 Activity Ratios of Sector Companies (2021-2025)
Table 5.6 Consolidated Balance Sheet of Sector Companies (2021-2025, in €)
Table 5.7 Percentage Changes in the Consolidated Balance Sheet of Sector Companies (2021-2025)
Tables 5.8-5.25 Financial Ratios of Leading Companies and Comparison with the Sector (2023-2025)
Table 5.26 Ranking of Sector Companies by Gross Profit (2024-2025)
Table 5.27 Ranking of Sector Companies by Net Profit (2024-2025)
Table 5.28 Ranking of Sector Companies by EBITDA (2024-2025)
Table 5.29 Ranking of Sector Companies by Total Assets (2024-2025)
Table 5.30 Ranking of Sector Companies by Shareholders’ Equity (2024-2025)
App. Table 5.1 Financial Ratio Formulae
Table 6.1 Domestic Market Size (Registrations) of New Vehicles (2005-8M 2026)
Table 6.2 Comparative Monthly Registrations of New Passenger Cars (2020-2025)
Table 6.3 Monthly Registrations of New Passenger Cars (8M 2025-2026)
Table 6.4 Monthly Registrations of New Light Commercial Vehicles (8M 2025-2026)
Table 6.5 Registrations of New Electric Passenger Vehicles (2019-2025)
Table 6.6 Monthly Passenger Car Registrations by Make (8M 2026)
App. Table 6.1 Trends in the Total Value of Motor Vehicle Imports (2020-2025)
App. Table 6.2 Value of Motor Vehicle Imports by Intrastat Code (2024-2025)
App. Table 6.3 Value of Imports of Motor Vehicles for the Transport of 10 or More Persons by Country of Origin (2024-2025)
App. Table 6.4 Value of Passenger Car Imports by Country of Origin (2024-2025)
App. Table 6.5 Value of Imports of Motor Vehicles for the Transport of Goods by Country of Origin (2024-2025)
App. Table 6.6 Value of Special-Purpose Motor Vehicle Imports by Country of Origin (2024-2025)
App. Table 6.7 Trends in the Total Value of Motor Vehicle Exports (2020-2025)
App. Table 6.8 Value of Motor Vehicle Exports by Intrastat Code (2024-2025)
App. Table 6.9 Value of Exports of Motor Vehicles for the Transport of 10 or More Persons by Country of Destination (2024-2025)
App. Table 6.10 Value of Passenger Car Exports by Country of Destination (2024-2025)
App. Table 6.11 Value of Exports of Motor Vehicles for the Transport of Goods by Country of Destination (2024-2025)
App. Table 6.12 Value of Special-Purpose Motor Vehicle Exports by Country of Destination (2024-2025)
App. Table 6.13 Passenger Car Registrations by Make (2017-2025)
App. Table 6.14 Registrations of Trucks up to 3.5 Tonnes by Make (2017-2025)
App. Table 6.15 Registrations of New Trucks (All Types) by Make (2020-2025)
App. Table 6.16 Bus Registrations by Make (2020-2025)
Table 8.1 Global Vehicle Production by Continent (2021-2025)
Table 8.2 Global Vehicle Production by Major Country (2025)
Table 8.3 Vehicle Registrations by Continent (2021-2025)
Table 8.4 Vehicle Production in the EU-27 (2021-2025)
Table 8.5 Vehicle Registrations in the EU-27* (2021-2025)
Table 8.6 Charging Stations by Major Country (2026*)
Table 8.7 Monthly Passenger Vehicle Registrations in the EU-27 (6M 2024-2026)
App. Table 8.1 Global Vehicle Production by Vehicle Category (2021-2025)
App. Table 8.2 Global Vehicle Registrations by Vehicle Category (2021-2025)
App. Table 8.3 Global Passenger Vehicle Production by Country (2025-2024)
App. Table 8.4 Global Light Commercial Vehicle Production by Country (2025-2024)
App. Table 8.5 Global Bus Production by Country (2025-2024)
App. Table 8.6 Global Heavy Truck Production by Country (2025-2024)

GRAPHS

Graph 2.1 Trends in Per Capita Net Disposable Income (in €, 2016-2025)
Graph 2.2 Trends in the Vehicle Fleet in Circulation (2015-2025)
Graph 2.3 Trends in Motor Vehicles Put into Circulation for the First Time in Greece (2015-2025 / end of each year)
Graph 2.4 Trends in the CPI for New Cars (2015-9M 2026)
Graph 2.5 Annual GDP Growth Rate (%) in Volume Terms in Greece (2011-2025)
Graph 2.6 Trends in Greece and EU-27 Indicators (2025-2027)
Graph 3.1 Distribution of Sector Companies by Number of Employees (2026)
Graph 3.2 Distribution of Sector Companies by Year of Establishment (2026)
Graph 3.3 Distribution of Sector Companies by Sales (2024-2025)
Graph 4.1 Ranking of Assessed Businesses by Creditworthiness (2026)
Graph 4.2 Changes in the ICAP CRIF Score Assessments of Assessed Businesses (9M 2026/2025)
Graph 4.3 Ranking of Companies in the Sector “Trade: Transport Equipment” by Creditworthiness (2026*)
Graph 5.1 Trends in the Sector’s Profitability Ratios (2021-2025)
Graph 5.2 Trends in the Sector’s Return Ratios (2021-2025)
Graph 5.3 Trends in the Sector’s Liquidity Ratios (2021-2025)
Graph 5.4 Sales Trends of Companies Included in the Consolidated Balance Sheet (in € million, 2021-2025)
Graph 5.5 Trends in the Share of Profitable and Loss-Making Sector Companies (2021-2025)
Graph 5.6 Asset and Liability Structure of 28 Sector Companies (2025)
Graph 5.7 Shares of Major Sector Companies in Total EBITDA (2025)
Graph 5.8 Number of Companies Reporting an Improvement or Deterioration in Selected Accounts (2025/2024)
Graph 5.9 Ranking of Companies by Gross Profit Margin (2025)
Graph 5.10 Ranking of Companies by Net Profit Margin (2025)
Graph 5.11 Ranking of Companies by Current Ratio (2025)
Graph 5.12 Ranking of Companies by Return on Equity (2025)
Graph 6.1 Total Value of Motor Vehicle Imports (2020-2025)
Graph 6.2 Structure of Motor Vehicle Import Value by Vehicle Category (2025)
Graph 6.3 Total Value of Motor Vehicle Exports (2020-2025)
Graph 6.4 Trends in the Domestic New Vehicle Market (2015-2025)
Graph 6.5 Distribution of the New Vehicle Market by Category (2025)
Graph 6.6 Breakdown of Passenger Car Registrations between New and Imported Used Cars (2017-2025)
Graph 6.7 Passenger Car Market Share by Make (2025)
Graph 6.8 Market Share of Trucks up to 3.5 Tonnes by Make (2025)
Graph 6.9 Bus Market Share by Make (2025)
Graph 6.10 Market Share of Trucks of All Types by Make (2025)
Graph 6.11 Company Market Shares in Total Passenger Vehicle Registrations (8M 2026)
Graph 7.1 Importance of Sustainable Development and Degree of ESG Practice Implementation at Corporate and National Level
Graph 7.2 Comparative Results Regarding the Degree of ESG Practice Adoption at Corporate and National Level (2026-2025)
Graph 7.3 Distribution (%) of Companies’ Total ESG Budget by Main Pillar (2025)
Graph 7.4 Which ESG Initiatives Do You Consider Most Important to Share with All Stakeholders?
Graph 7.5 Department Responsible for Managing ESG Initiatives
Graph 7.6 Communication Channels Used to Report ESG Initiatives
Graph 7.7 Usefulness of Benchmarking Your Company’s ESG Performance against Other Companies in the Sector
Graph 7.8 Frequency of Assessing and Monitoring Progress on ESG Matters
Graph 7.9 Use of Software to Collect and Monitor ESG Performance Data
Graph 7.10 Participation in National and International Networks Related to Sustainable Development and ESG
Graph 7.11 Cost of ESG Initiatives (2025)
Graph 7.12 Change in Expenditure on ESG Initiatives (2025/2024)
Graph 7.13 Level of Familiarity with the Omnibus Directive
Graph 7.14 Degree of Impact of the Omnibus Directive
Graph 7.15 Impact of the Omnibus Directive on Companies’ ESG Timelines
Graph 7.16 Impact of the Extension on Greek Companies
Graph 7.17 Degree of Implementation of Environmental ESG Initiatives
Graph 7.18 Degree of Implementation of Social ESG Initiatives
Graph 7.19 Degree of Implementation of Corporate Governance ESG Initiatives
Graph 7.20 Benefits Derived by Companies from Implementing ESG Practices
Graph 7.21 Main Barriers to the Implementation of ESG Initiatives
Graph 8.1 Structure of Global Vehicle Production (2025)
Graph 8.2 Share of Global Vehicle Production by Continent (2021-2025)
Graph 8.3 Structure of Vehicle Production in the EU-27 by Category (2025)
Graph 8.4 Structure of Passenger Vehicle Registrations in the EU-27 by Fuel Type (2025)

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